You probably remember the ‘Ban The Single Use Prime Minister’ tote bag. Starting out from a Twitter meme inspired by the latest (of many) leadership spills, the bag quickly went viral on social media earlier this year. It was a hit with environmentalists and political aficionados alike, selling out in a matter of days and earning their maker, Melburnian entrepreneur and Future Women community member Gwen Blake, some serious cash money.
Now Blake’s company, Sans Sheriff, is releasing a new bag emblazoned with the slogan ‘Women Are Totes Amazing’, as a tribute to the women who have supported her over the past year.
“I was blown away by the support I received from women I knew, women I got to know, women in business groups and women in the media,” Blake said. “It just felt like I had this amazing team of female warriors looking out for me, wishing me well and promoting my business. I attribute the success of Sans Sheriff to the sisterhood. Because of this, I was really keen that my next project not only celebrated women, but also gave back to them.”
A portion of the proceeds from sales will go towards White Ribbon Australia, an organisation that aims to prevent male violence towards women and children.