Culture

‘Women Are Totes Amazing’

The genius behind the ‘Ban The Single Use Prime Minister’ tote Gwen Blake launches another sure-to-be-viral bag. This time she's celebrating sisterhood.

By Lara Robertson

Culture

The genius behind the ‘Ban The Single Use Prime Minister’ tote Gwen Blake launches another sure-to-be-viral bag. This time she's celebrating sisterhood.

By Lara Robertson

You probably remember the ‘Ban The Single Use Prime Minister’ tote bag. Starting out from a Twitter meme inspired by the latest (of many) leadership spills, the bag quickly went viral on social media earlier this year. It was a hit with environmentalists and political aficionados alike, selling out in a matter of days and earning their maker, Melburnian entrepreneur and Future Women community member Gwen Blake, some serious cash money.

Now Blake’s company, Sans Sheriff, is releasing a new bag emblazoned with the slogan ‘Women Are Totes Amazing’, as a tribute to the women who have supported her over the past year.

“I was blown away by the support I received from women I knew, women I got to know, women in business groups and women in the media,” Blake said. “It just felt like I had this amazing team of female warriors looking out for me, wishing me well and promoting my business. I attribute the success of Sans Sheriff to the sisterhood. Because of this, I was really keen that my next project not only celebrated women, but also gave back to them.”

A portion of the proceeds from sales will go towards White Ribbon Australia, an organisation that aims to prevent male violence towards women and children.

Purchase the Women Are Totes Amazing bag from sanssheriff.com.au or the Sans Sheriff Etsy store.  

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