EVENTS Studio Session: Social Media School By Danielle Pinkus EVENTS By Danielle Pinkus Previous article Garden Party: Off The Record Next article In Conversation: Hedley Thomas Social media marketing for business is no longer a maybe, it’s a must. With so many platforms and strategies out there, it can be a confusing leap into the unknown that’s more time-wasting than time-saving in your day-to-day marketing activities. With this in mind, we’ve partnered with General Assembly to help you with the tools for a airtight social media strategy. Your masterclass instructor, Jordan Lomax, co-founder and director at Leasy and The Social Lab, will share the latest trends in social marketing and strategic tactics to build an integrated community, leaving you with an understanding of best practices for objective setting, strategy building and measuring success. What you’ll learn Insights and best practices for developing a social media strategy Set-up checklist for you social media accounts Best tools and tricks for content themes Understanding KPIs and which ones are right for your business What to bring Please bring a laptop or note-taking materials Your foundational understanding of basic platforms such as Facebook, Twitter, Instagram About Jordan Jordan is an experienced social and digital marketing manager as well as graphic designer, with a broad portfolio of previous clients across many different industries, including fashion, tech, music, travel and food. She has worked at Spotify, Shopbop, OMD Australia, and many other brands. Currently, Jordan runs The Social Lab — a social, web and design agency servicing a range of clients, big and small, as well as developing her own product — a rental management application to be used by both tenants and agents, Leasy. To register for this FREE event HERE Studio Session: Social Media School 13 February 2019 6:00pm – 7:30pm Free General Assembly Main Campus The Podium Building, 1 Market St (Entry via Kent Street) Sydney, NSW 2000 Your inbox just got smarter If you’re not a member, sign up to our newsletter to get the best of Future Women in your inbox.