Souad Christina Saied: ‘Cultivate Self-Awareness. Don’t Rely On Others To Tell You Who You Are, Or Who You’re Not.’

Our March Member Of The Month, Souad Christina Saied, is a Strategic Account Director for Jack Morton Worldwide. A big-picture thinker, people-lover and stickler for detail, she was also one of B&T’s 30 Under 30 finalists in 2018.

When she’s not busy working with clients to deliver creative solutions and producing unforgettable brand experiences that connect with people on an emotional level, you can find her over at TEDx Sydney, working as part of their management team to create memorable audience experiences at every event.

What are you reading at the moment? If you’re more of a podcaster, what are you listening to? I am a little obsessed with women’s memoirs at the moment. I am currently reading ‘Becoming’ by Michelle Obama with ‘Any Ordinary Day’ by Leigh Sales next on the list. And I am listening to lots of The Goop podcast. My recent favourite is ‘Why Love Starts With Loneliness’ with Alain de Botton.

What is your favourite TED talk and why? I have so many! There’s the obvious ones like Brené Brown, but I also love Sarah Kay’s ‘If I Should Have A Daughter’ and Joshua Prager’s ‘In Search Of The Man Who Broke My Neck’. Oprah’s SuperSoul Conversations is producing some great talks too. Glennon Doyle Melton’s ‘First the Pain, Then the Rising’ is a favourite I shared with friends on IWD last year.